LeBron James Cruisin’ The Kia K900

The new K900, a chariot built for a king.

Lebron James, Kia, K900

The K900 is Kia’s attempt to break into the luxury market, but I think we’re all a little surprised to see LBJ rolling in their new sedan. Early to tell if it’s part of a marketing deal or a genuine purchase, but given Kia is the official automotive partner of the NBA it’s a safe bet they may have lured the un-official ambassador of the NBA.

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